wHY IS VIDEO SO POWERFUL?
Think of a digital asset that can perform visual storytelling. Building empathy towards you. At the same time it’s building familiarity towards you and your products and services and ultimately instilling trust. This fosters and maintains client relationships – and it’s not bound by time and space like you are yourself.
It can be wherever you want, all the time! Ultimately increasing sales, while saving money by automating tasks like training, and appeasing buyer’s apprehension
HAS THE POWER!
Making video should be a fun, enjoyable experience. We love to mix the fun, creative possibilities with the serious business opportunities that video can open up for you. With that in mind, here’s Eorl to show you in a lighthearted way 6 of the powers of video.
Because it’s new, promotional Video is often perceived as something that would be nice to have, to decorate your homepage. But it’s actually something you can’t afford to not be using.
If you haven’t looked into how video can solve so many problems within your business you are making life so much harder for yourself.
It’s not just about glossy, creatively shot visuals. It solves problems, saves time and generates income. All from a small investment.
How many hundreds, even thousands of hours can you save by using video to train your staff? Videos are short and succinct and parts can be rewatched until fully understood. No need to get everyone together or for the trainer to have to travel.
Think how much time instruction videos for your customers could save. Printed ones are rarely clear enough to ensure customers know how to use the product correctly or get full use out of it. Without a video they’ll be on the phone or emailing, too often with the same questions!
It’s vital that people stop viewing video as an annoying cost, or a task they need to get out of the way at some point. If they view it as an ally, a member of their team, and integrate it throughout their business, it can become a tremendous investment. Gaining income for them, saving time and expense. Freeing them up to do what you and their staff are best at.